This is all a part of a larger perspective on digital strategy and the red thread for achieving a good reputation and strong organic traffic results in general. Read and see a bit more on this below!
SEO Content
Structuring and writing texts that are user-centric, but also rank and bring organic traffic is a task that is fairly undervalued. There are many things to consider and research before embarking on such a journey. For me personally, it has always been important to make sure I understand the readers/users/visitors more than anything. Search Engine Optimization as a whole is shifting towards more user-friendly ranking factors as well, so naturally, it's a win-win. I've worked out a process that works very well for me and gives results that ensure a customer relationship that lasts long, and works in Google's favor.
